Jason & Brian (Good Fucking Design Advice) on abandoning fear and getting out of your comfort zone

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Episode #14: Jason Bacher & Brian Buirge

This is the second episode of the second season of the Hacking UI podcast, ‘Scaling a Side Project’. In this season we interview designers, developers, and creative entrepreneurs who built and scaled successful side projects  that we admire.

Today’s episode is a bit on the explicit side, so if you have sensitive ears, definitely bring your bleeper along. In the show we sit down with Brian Buirge and Jason Bacher from Good Fucking Design Advice. These two great guests are running an absolutely inspiring side project turned full time business.

We discuss in detail about how their business started off selling merchandise for designers a few years ago and absolutely blew up virally. They believe in taking risks and having no fear when it comes to your career. They also practice the “commit first, carry out later” methodology that we so strongly believe in and practice ourselves. Now, they give great fucking design advice through workshops, and speaking engagements. And by the way, they also had some really interesting stuff to say about running a company that has profanity built into the name.

The Side Project Accelerator

The program works in batches, with only 3 batches per year. Registration for the next batch of the Side Project Accelerator is now open until November 10th, and there are only 50 seats available. Apply now to reserve your spot.

Apply now for batch #2 →

Please support our amazing sponsors

This episode is brought to you by InVision, the world’s leading product design collaboration platform. InVision is giving away three free months of their product to The Hacking UI community.

Contact us to become a sponsor

Key points from this episode:

  • Learn how GFDA first got started, and how it was based on the fact that students couldn’t tell the difference between great advice and general learning.

  • What is the reasoning behind the colorful language used in their business name and how has it launched their success?

  • Find out why the F word is both an asset and a liability in business, and how they have seen it as a challenge to find creative ways to worked around it.

  • Understand how Brian and Jason handle challenges and obstacles, and how tenacity and will play an important role in success.

  • Learn how GFDA was started with a total startup cost of only $14.45 and how “learning on the job” could be their trademark slogan.

  • Find out how Brian and Jason kept their identities as founders of GFDA secret, continuing to live their “normal” lives.

  • See how GFDA implements and sticks to the “commit first, carry out later” approach and how that enabled them to not invest anything but time into their initial product development.

  • Learn how their perspective of cultivating discipline helped the company stand out from competition and how this can help you to be successful.

  • Understand how knowing when to shut up is a great tip for anyone trying to become a better leader; give those with momentum the chance to lead and avoid becoming a barrier.

  • Jason and Brian are giving 10% off all merchandise on Good Fucking Design Advice with the code: hackingui
  • The pledge

  • GFDA Website — http://goodfuckingdesignadvice.com

  • Brian’s Twitter — https://twitter.com/brianbuirge

  • Jason’s Twitter — https://twitter.com/jasonbacher


If you’d like to read the full text of this episode, you can  download the transcript.

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About The Hacking UI Podcast

The Hacking UI podcast is hosted by Sagi Shrieber and David Tintner, a designer and developer who are also both entrepreneurs, bloggers, productivity/time-hacking maniacs, and all around tech geeks.

We started this podcast off with the ‘Scaling a Design Team series’ where we spoke with design leaders from top notch companies like Facebook, Apple, InVision, and Intercom, to discuss team structures, responsibilities, and workflows.

A few months ago we quit our day jobs to work on our former side project, Hacking UI, full time. So we found it fitting that our second season of the podcast should touch on that subject. The second season is called ‘Scaling a Side Project’, and we’ll interview creative entrepreneurs that we admire in order to get them to share their tips, experiences, and secrets to success.

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